About Us

Our Company

Founded in 2019 by Jordan Woodhams, AXTREX began with a mission to bring innovation, elegance, and confidence into everyday beauty. What started as a vision to redefine self-care soon evolved into a brand trusted by those who seek not just products, but transformative experiences.

By 2022, our passion for creating high-quality beauty essentials gained recognition, as our community of loyal customers grew worldwide. Guided by the principles of authenticity, innovation, and exceptional service, AXTREX became synonymous with products that empower people to look and feel their absolute best.

AXTREX with a Spark – Beauty with Purpose

In 2024, we embraced a bold new chapter: developing beauty products crafted with ethical and sustainable practices, without compromising on performance or luxury. From skincare to makeup, every formula is designed to deliver visible results while respecting the planet.

Uniting Glamour and Innovation

Today, AXTREX represents more than beauty—it’s a lifestyle. We blend science-backed innovation with timeless elegance to create products that inspire confidence and celebrate individuality.

Whether online or in-store, choosing AXTREX means choosing more than beauty—it’s embracing self-expression, empowerment, and the art of feeling unstoppable every single day.